Revenge of the smartphones
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11 Nov 2008 - By Omar Mariño+ omar@myddnetwork.com |
While the world crisis deepens slowly, as a vengeful force, more and more smartphones are being sold, providing some encouragement to the mobile industry.
Last Thursday, the consulting firm Canalys released a report about the global smartphones distribution during the third quarter of 2008: the market received 39,9 million units, an increase of 28 percent from last year. Those almost 40 million smartphones represent 13% of the total mobile phone market. But, logically, all the makers are not happy in the same way. The big winner was Apple that caught a healthy portion of the market share, surpassing RIM (Research In Motion, Blackberry maker). However, both companies caught some share of Nokia’s market.

The iPhone 3G release by the middle of last July and its availability in more countries were the advantages of Apple to gain over 17% of the market share (although good results were expected, the figures have surpassed the expectations ). On the other hand, the Blackberry maker has now a 15% of market share, which is not bad at all considering the figures of last year when the company only had 10,6% of market share.
The other company that gained market share by cutting the Nokia’s share was HTC, which makes strong devices with the mobile version of the Microsoft’s operating system. Although Nokia still being the top maker by a comfortable margin (38,9%), its market share decreased 12.5% from the previous year. Canalys suggests a reason: the quarter coincided with a transition from the old phones to the new ones.
One Response to “Revenge of the smartphones”
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November 12th, 2008 at 7:54 pm
[...] A study made by Canalys showed that, due to the third quarter sales, Apple is ranked now on the second position among the best-selling smartphones this year, behind only Nokia. [...]